Are you feeling stiff after a long day at work? Joint pain getting you down? You might think about taking this guy up on his advice.

I’m not endorsing Osteo Bi-Flex, but I thought the commercial was wonderful…so wonderful that I thought it was on par with many of the $2 million spots that air during the Super Bowl. The writers started with a well-known character, attached their product to it in a meaningful way, and ran with the idea…complete with the cliché scenes that are circulated incessantly through all of the drug and supplement commercials:

• Yoga.
• Kids playing.
• Squatting while gardening.

It was a good laugh for me.

(First spotted on USA Network.)